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Pioneers In Marketing

RRP $287.99

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Pioneers in Marketing presents a collection of eight biographical essays about seminal marketing scholars of the twentieth century, focusing on the careers and contributions of those who contributed most to the development of the marketing discipline. Five of the eight biographies rely extensively on archival materials which allow for a much more detailed examination of the subject's life and career than earlier published sketches, and two of the biographies in this collection are drawn from from extensive interviews with the subject. The careers of most of the scholars included in this volume were centered on the first half of the twentieth century, during which time marketing emerged as a university discipline.Introduced with a chapter that discusses biography as a form of historical writing in marketing, author Ian Dennis offers a rationale for biography as an approach to studying marketing history, outlines methodology for doing biographical research, and explores sources of biographical material. The final chapter delves into common themes of the biographies, lessons that can be learned from this collection, and offers suggestions for further biographical research.


Read Pink Perfect Timing

RRP $15.99

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In Catherine Anderson's newest installment in the Harrigan family series, an unlikely couple is brought together under circumstances that defy all reason....

Tragedy has struck the Harrigans-Quincy's beloved sister-in-law Loni is gravely ill and nearing death. Quincy, like his brothers, feels helpless to save her, and the clock is ticking. Then, with perfect timing, a winsome red-haired woman named Ceara O'Ceallaigh mysteriously appears on Quincy's property and insists that Loni can be cured. Only Quincy, she says, as the sole remaining Harrigan bachelor, can make it happen-by marrying Ceara.

To Quincy, Ceara is a charming and quite likely deranged spinner of dreams who can't prove she's telling the truth. But how can he pass up any attempt to restore Loni to health? Against all better judgment, he decides to marry Ceara. Maybe he's making the worst mistake of his life. Or maybe he's opening himself up to possibilities that defy explanation...and will send him on a miraculous journey toward enough love to last forever.



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Directors Transactions Books

Stock Market Started Market Buy Stocks Sell Stocks
Bear Market Mutual Fund Market Crash Market Timing
Market Investment Investment Advice Insider Strategies Stock Trading

Directors Transactions





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